CarBravo x Barbie
Brand Collab/Social/Experiential
When Barbie was blowing up around the world, we noticed a dark side to all that pink popularity: used Barbie Dream Cars were being listed on resale sites for insanely inflated prices.
America’s newest used car brand, CarBravo, insists on fair prices for all used cars — even toy ones. So we got the green light from Mattel to do something about it.
AWARDS 🏆
2024 Cannes Lions//Creative Commerce//Bronze
2024 D&AD//Creative Commerce//Wood Pencil
2025 Effie Awards//Commerce & Shopper//Silver
2025 Effie Awards//Automotive Vehicles//Bronze
2025 Effie Awards//Current Events//Bronze
2025 Drum Awards//Grand Prix
2025 Drum Awards//Digital Commerce//Gold
2025 Ad Age//Automotive Marketing//Best Sales Campaign
2024 Cresta Awards//Creative Commerce//Silver Award
2024 New York Festivals//Products & Services//Silver Award