Navy Federal - No Plate Left Behind
Social/Experiential
1-in-6 military and veteran families are food-insecure.
That number is staggering. And Navy Federal, given its close ties to the military community, wanted to help. Together, we created "No Plate Left Behind,” an AR experience that allows people to donate to food insecure veterans by filling a virtual mess hall tray.
The campaign resulted in over 350,000 meals being donated to veterans and their families.
AWARDS 🏆
2024 D Show//Creative Use of Technology//Silver
